Branding
& Identity
We craft a visual language with which we speak to your fans, and our designers shape authentic messages that will invoke emotion and engage your audiences.
Let us help you build your identity and discover new elements of your organisation through branding questions and dialogue with your team and your fans. We peel back all the layers to come back to your core truth and leave a lasting impression on your fans.
Visual Identity
& Branding
Your brand is the soul of your company. Every visual representation of your brand - the name, the logo, the symbols, the fonts - conveys meaning and creates an emotional link between you and your customers.
When designing your visual identity,
we follow a creative process:
01
We put together
a thorough creative brief, analysing every aspect of your brand (target audience, positioning, values, mission, personality etc
02
We drill down
to pinpoint the brand promise, which must stand out clearly through the sum of representations.
03
We build up your
visual identity (logo, fonts, colours, photography, icons…)
04
We ensure that
every aspect can be used across all communication materials (online and in print).
05
Upon request,
we can produce your ‘Brand Guidelines’, a working document to be used by any third party involved in communicating on behalf of your brand.
Good branding delivers a clear and forceful message, and builds credibility.
The real value:
to make you stand out in a unique way.
Print Design
The design work done for your digital communication does not have to exist only in a virtual form. It makes sense to have one agency working on your overall communication, following an integrated strategy.
We have specialist graphic designers whom are able to produce artwork for an array of communication materials designed for print:
Brochures
Business
cards
Flyers
Magazines
Print
campaigns
Stands
Infographics
We produce Infographics that combine the best of text, images and design to tell a captivating story. It’s not just a passing trend - all the statistics are pointing upwards.
Why is Infography such an effective marketing tool?
Speed
People are short on time and overwhelmed with information. Here the message is short and sweet.
Effectiveness
A message that is visual is more easily understood and remembered.
Conviction
When presented with facts and figures, people adhere more easily to the information they are presented with.
Credibility
Producing Infographics portrays you as an expert in your field.
Traffic booster
More likely to be shared; Infographics drive users to your site through their ‘shareability’.
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02
03
04
05
How do you want people to remember you?
How will their interaction impact their future interactions with you? Will they come back? In experience design, you do not want to have people find your experience acceptable, you want to strive for exceptional. Whilst looking for simplicity, we also want to go beyond and delve into the impossible, exceeding your fans expectations for an unforgettable experience that changes them, stimulates them, helps them grow and creates a sense of community.
Experience Design
Video and motion design is an increasingly important element of modern communication.
You see videos everywhere today, and the possibilities are limitless. This is why we can cater to any need - simple or advanced, short or long. Our team can provide anything from simple Facebook clips to HD broadcast-quality TV production highlights. Wondering if something can be done? Just ask, we love a challenge.
Motion
Design
3D Design can be used to create images of the impossible, give life to fantasies, and provide lifelike simulations.
3D
Design
Impress your community
Deliver an Emotional Experience
Stun with Visual Effects
Bring Pictures to Life
You ask, we design.
Penceo is a full
design agency.
We love both digital & print, and work on magazine layouts, book covers and layouts, catalogues, packaging, textile prints, and more.
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01
Venue
Branding
Creating the right visual identity and environment for your sport plays a big part in its success. We design the event theme so that it carries your philosophy and sport values.
02
Digital Event
Branding
We build online branding strategies
and digital assets. We can shape your digital communication to develop a brand over all your media content.
03
Campaign
Branding
We manage your brand campaign so that it means much more than just style and emotion. We want your campaign to be memorable, meaningful, different, smart and unique.
04
Website
Design
We create stunning website designs with a focus on providing an exceptional user experience and mobile-first approach.
05
Video Branding
& Design
Here at Penceo, we know how much fans love videos. We create content blending typography, static images, movement, and sound together to create unforgettable and emotional experiences.
06
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Coming up with results that are visually stunning, memorable and hugely effective.
Our Strength